Chelmsford, Mass. – Gary Barnett, Aspect chief technology officer (CTO) and executive vice president of research and development (EVP R&D), and a worldwide authority on customer-company collaboration, will be a featured speaker discussing the next generation of customer contact at the Gartner Customer 360 Summit 2010.

Aspect’s Barnett will share his insights on the changing face of customer-company interaction with the convergence of social media savvy consumers and the 2.0 enterprise. He’ll discuss how this will transform the contact center and create a new model of customer-company collaboration. The summit is Gartner’s premier conference on CRM technologies and strategies. It focuses on presenting strategic advice and best practices for creating a customer centric enterprise that employs social CRM, analytics and performance management, customer experience management, and marketing and sales optimization to grow and engage customers.

Aspect will also be exhibiting at the event to showcase its market-leading next generation customer contact applications and services.

Session title and description:
The Next Generation of Customer Contact

The combination of social-media savvy consumers and next generation enterprise communication technology is changing the rules of customer contact. As a result, customer-centric organizations are rethinking their customer communications strategies and breaking down the walls between the contact center and the rest of the enterprise. This presentation offers a vision for the next generation of customer contact and showcases a few scenarios for moving from the traditional interaction-based model to one of customer-company collaboration.

Where:
Hyatt Regency Century Plaza
2025 Avenue of the Stars
Los Angeles, CA 90067
Phone: 1-310-228-1234
Web: www.centuryplaza.hyatt.com

When:
Conference and Exhibit: 28-30 July 2010
Aspect Presentation: Wednesday, 30 June, 9:15 – 9:45 am PDT

About Aspect

Aspect is a global software and IT services firm specializing in applying Microsoft® unified communications and collaboration to help customers achieve optimal results through enhanced business processes across the enterprise and in the contact center. Aspect provides IT consulting, integration services and business applications. For more information, visit www.aspect.com.

Follow Aspect on Twitter at http://www.twitter.com/AspectUC.

 

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