PEACHTREE CORNERS, Ga -- The First Financial Asset Management (FFAM360) family of companies, which provides revenue-centric solutions to specifically address all phases of the credit and revenue lifecycle, is continuing its annual breast cancer fundraising campaign. To make an impact in the fight against breast cancer, throughout October, which is National Breast Cancer Awareness Month, FFAM360 will be partnering with Greater California Financial Services (GCFS) to fundraise for the Breast Cancer Research Foundation (BCRF) by collecting donations


Committed to the Cause

FFAM360 has been fundraising to help the Breast Cancer Research Foundation for five consecutive years. The FFAM360 team reaches out to partners, colleagues, business associates, employees, and friends to encourage donations. Giving is encouraged within the FFAM360 team by supplying breast cancer awareness bracelets, entry for special door prizes, and a grand prize of an Amazon gift card for $150. Random prizes are also given away throughout the month to those wearing pink in support of the cause. 


Raising Hope

Over the last two years, FFAM 360 has raised over $2,000 through this fundraiser. The team is working hard to double that this year to raise hope in what has been an especially challenging year for many families facing cancer and other medical issues. Donations this year have already reached $3,000. 100% of funds raised go directly to BCRF.

The FFAM360 team is dedicated to empowering the success of others by going above and beyond and living out the Golden Rule. This annual fundraiser is one of the ways the FFAM360 team chooses to stand united in the service of others. To join in the fundraiser with FFAM360, please visit the fundraiser link to make a donation.


How BCRF Works

The BCRF is the largest private funder of breast cancer research in the US and supports 250 researchers around the world. The scientists and investigators chosen by BCFS are carefully reviewed and selected by the foundation’s Scientific Advisory Board based on their innovation and position to advance research. For instance, in 2018 one BCRF-supported research team conducted a trial that confirmed most women with early-stage, ER-positive breast cancer can forgo chemotherapy. This is just one example of the types of tangible impacts research can make on the lives of patients. 

About Breast Cancer Research Foundation

BCRF, founded in 1993 by Evelyn H. Lauder, works to achieve prevention and a cure for breast cancer by providing critical funding for innovative clinical and translational research at leading medical centers worldwide, and increasing public awareness about good breast health. Since its inception, the foundation has raised over $1 billion to support research at medical institutions across the globe conducting the most advanced and promising breast cancer research that will help lead to prevention and a cure.


About First Financial Asset Management (FFAM360)

FFAM360 deploys world-class people, operations, and technology to deliver revenue cycle solutions to their clients that optimize their credit and revenue lifecycles. Founded in 2002 with the vision of creating a best-in-class organization that provides comprehensive solutions across the Insurance Subrogation, Healthcare RCM, Financial Services, and Human Resource Staffing sectors, FFAM360 has achieved many significant awards and recognitions including being recognized by the Women’s Business Enterprise National Council (WBENC) as a Certified Women-Owned Business Enterprise. FFAM360 is headquartered just outside Atlanta, GA, with additional offices in Phoenix, AZ, and Paso Robles, CA.

To learn more about the Breast Cancer Research Foundation, please visit

To join in the fundraiser with FFAM360, please visit the fundraiser link to make a donation.

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