BIRMINGHAM, Ala. — AmSher is pleased to announce their newly appointed Chief Operating Officer, Marc Lanni. Marc brings nearly 25 years of experience in the ARM industry, with multifaceted leadership expertise in the first and third party collection of medical, telecommunications, student loan and financial services industries. Marc began his career with 14 years at Nationwide Credit, Inc. and most recently served for many years as the Vice President of Operations for FMA Alliance, LTD. 

As the Chief Operating Officer, Marc will provide the hands-on leadership, management and strategy necessary to ensure that AmSher has the proper operational controls, administrative and reporting procedures, and people systems in place to effectively grow the organization and to ensure financial strength and operating efficiency.

“When my old colleague and long-time friend, Seth Deforest, contacted me about the opportunity to work with him and the AmSher team, there was no doubt in my mind we’d join forces in short order. I’m very excited and am looking forward to working with this team for many years to come,” said Marc Lanni. 

AmSher President, Seth Deforest, said “We are thrilled about Marc’s decision to join the AmSher team. Not only does he bring 24 years of operational expertise to AmSher, his vast experience with quantitative analysis, portfolio management, and employee development will help AmSher deliver performance that further exceeds our clients’ expectations. Marc is energetic, highly collaborative, and has a strong reputation for driving performance in an efficient and compliant manner, making him an excellent addition to AmSher’s culture.”


About AmSher 

For more than thirty years, AmSher has been providing exceptional accounts receivable solutions within the telecom, cable, medical and financial services industries. Headquartered in Birmingham, Alabama, they’ve built a solid reputation for providing compassionate service to consumers, while delivering consistent and competitive results for their business partners.  

For more information, visit Marc can be reached at


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