There are several variables that impact the success (or failure) of your employee incentive programs. The types of rewards, budget allocation, and communication strategy are just a few.
These are all very important; I could go in to detail on each and give my advice based on research as well as my own experience. However, that would make for a very long article and quite honestly, I am not a good enough writer to hold your attention. So that being said, I am going to focus on the most important variable, Average Positive Reinforcement Turnaround Time (henceforth referred to as “APRTT”).
APRTT is the incentive program’s average elapsed time from when an employee achieves a program goal (or demonstrates a positive behavior) to the time when the employee experiences a desirable outcome as the result. This is a significant determinant in the success of every incentive program. Your incentive program can be perfect in every other way, but the further your APRTT is from immediate, the less effective your program becomes.
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