BEVERLY, MA – LocatePLUS Holdings Corp. (OTC BB: LPLHA), one of the fastest growing business-to-business and business-to-government providers of public information, announced today that it has developed a breakthrough, technology-based search product called Bulls Eye. This patent-pending technology is set to revolutionize the way electronic address searches are conducted. With plans to launch Bulls Eye later this month, management projects the use of its new product enhancement could add as much as $10 million to revenues over the next four years.
Bulls Eye is the first search tool in its industry that allows users to correctly identify a person’s current address based upon currently available information. Typically, when a search is performed on an individual using existing technologies in the marketplace, a number of addresses are pulled from a database of public records. Bulls Eye enhances or improves the process by cross-referencing current public utility and telephone records with historical data in order to more efficiently and precisely identify a person’s current address.
LocatePLUS CEO Jon Latorella stated, “The unique benefits of Bulls Eye fill a long-standing market void and strengthen our competitive edge. Online subscribers can benefit greatly from this service enhancement because in many cases it can eliminate the number of sources that are currently being used to conduct a search and drastically reduce the time to locate a person’s current address. In addition to luring users away from our competitors, we look forward to offering this new technology as an added benefit to our existing network of resellers and channel partners. By offering this revolutionary new service, we could realize additional revenues of up to $10 million over the next four years.”
Through one click of the mouse, the search tool technology is instantly activated and places a “bulls eye” marking next to the individual’s current address. Bulls Eye is automatically included at no additional cost for users choosing the Company’s report option, or is available a la carte on a cost per search basis.
About LocatePLUS
LocatePLUS is a provider of public information solutions and maintains an Internet-accessible database marketed to the business-to-business and business-to-government sector. The Company has secured more than 11,000 current subscribers in its comprehensive database of searchable and cross-referenced public information on nearly 98% of the adult population (based on 2000 United States Census figures) – including individuals’ names and addresses, date of birth, social security numbers, prior residences, and in certain instances real estate holdings, recorded bankruptcies, liens, judgments, drivers’ license information and motor vehicle records.
According to estimates, LocatePLUS has data entries relating to approximately 205 million individuals in the United States- maintained in one of the largest and most comprehensive XML data sources of its kind- currently capable of national delivery. For more information, visit the Company’s Website at www.locateplus.com. For investor information, visit http://www.otcfn.com/lplha.
Safe Harbor Statement from LocatePLUS: Statements in this press release concerning the Company’s business outlook or future economic performance, anticipated profitability, revenues, expenses or other financial items, and network or service offering growth, together with other statements that are not historical facts, are “forward-looking statements” as that term is defined under the Federal Securities Laws. Any forward-looking statements are estimates, reflecting the best judgment of the party making such statements based upon currently available information and involve a number of risks and uncertainties, including the timing of any expansion of the Company’s database, and other factors which could cause actual results to differ materially from those stated in such statements. Risks, uncertainties and factors which could affect the accuracy of such forward-looking statements are identified in the public filings made by the Company with the Securities and Exchange Commission, and forward-looking statements contained in this press release or in other public statements of the Company should be considered in light of those factors.
