Canada Earns Spot in Global Outsourcing Game

Canadian outsourcing vendors tend to attract sophisticated work and projects closely tied to American culture and the English language. As such, despite the stronger numbers of outsourcing firms and employees in offshore locations such as India and the Far East, Canada is holding its own against overseas competitors, especially in high-end project areas.

“The outsourcing market in Canada is likely to grow significantly, but it is unlikely to challenge India and China in headcount,” said Rob Scott, a partner at PricewaterhouseCoopers (PwC) Canada in Toronto. However, in the past year, he and his colleagues in PwC’s advisory business have seen a significant increase in clients’ awareness of Canada as an outsourcing option.

Proximity to the United States and cultural overlap have certainly helped Canada win many of its outsourcing clients.

“Canadian companies tend to focus on IT services where proximity [to the U.S.], both physical and cultural, matter,” Scott told CRM Buyer. “Examples include software development related to business intelligence and industry-specific applications as well as business process outsourcing and customer service-oriented call centers.”

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