ASK THE EXPERTS: Hosted Broadcast Technology

Ask the Experts is an interactive section that allows readers to ask direct questions to the experts at Kaulkin Ginsberg, the leading strategic advisors to the ARM industry, as well as other seasoned industry executives.

Thank you to one of our readers for our latest question:

Question: I’m considering hosted broadcast technology to increase consumer contacts. As difficult as telecom bills can be to decipher, how can I be sure I’m getting the best price on the service?

Answer: (from Louis Summe, Co-Founder and Chief Executive Officer, LiveVox) Hosted technology can be a great tool to increase consumer contacts, but many agencies focus only on the per-minute rate when assessing the price of a solution. In fact, this is only part of the equation. There are a handful of questions agencies should ask potential vendors to get to the bottom of true telephony costs.