Credit card issuers reduced their direct mail solicitations in the first quarter by about 14 percent to 2.6 billion mailings, according to Mintel Comperemedia.
JPMorgan Chase cut its mailings the most, reducing its card solicitations by 34 percent compared with its mailings in the same period a year ago, Mintel found. Other major credit card issuers that cut their mailings include HSBC Holdings, by 23.3 percent, Bank of America by 17.5%, and Capital One by 17.3%.
Card issuers typically reduce their mailings as the economy slows and consumers cut their spending.
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