Many organizations are rushing to serve the unbanked’s growing appetite for reloadable prepaid Visa and MasterCard debit cards to enable personal spending and money remittances, says Barry J. Kessler, vice president, general purpose, reloadable & unbanked group for TSYS Prepaid.
“Leveraging your organizational assets for competitive advantage in this burgeoning new market is vital,” Mr. Kessler says. “You need to have the right ingredients and strategy for success.”
Mr. Kessler will outline the various roles that serve the unbanked prepaid debit marketplace today and discuss their necessary requirements at Intele-CardExpo – The Prepaid Show. He will also offer advice for a winning long-term stored-value card solution. The conference will be held March 21-23, 2006, at the Miami Beach Convention Center, Miami, FL. For more information about the expo, see www.intelecardexpo.com.
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