Come see how we turned Marketing Automation into Collection Automation

Overland Park, KS  – SoftVu, the leading provider of marketing CRM and email marketing automation solutions will introduce their email automation and text messaging platform designed for the accounts receivable management industry at the upcoming Debt Buyers Association Meeting in Las Vegas, NV.  Serving the financial services industry since 1999, SoftVu has become a trusted partner to leading financial institutions and mortgage lenders by delivering the most advanced email marketing automation system available in the industry.

Today, SoftVu is changing the way Debt Buyers and Collection Agencies communicate with consumers.  Built from the ground up with compliance in mind, SoftVu has developed the most advanced email marketing automation and text messaging system designed to send the right message, to the right device, at the right time.  Using rule driven message campaigns that mirror your collection strategy and action and time-based triggering events, SoftVu delivers a completely customized and personal communication campaign to your consumers.  These campaigns are designed to lower your collection costs, increase contacts to your call center and optimize your liquidation rates.

“We are excited about the opportunities we see in the accounts receivable management space.  Between the growing regulatory constraints being placed on call centers and the increasing costs associated with mailing campaigns, compliant email and text messaging campaigns offer a powerful tool to reduce collections costs, improve contact rates and increase collections for our clients.” commented Tom Goldman, COO of SoftVu.  For more information, visit Booth 503 at the upcoming Debt Buyers Association meeting or visit their website at www.SoftVu.com.

About SoftVu

SoftVu is a leading provider of marketing CRM and email marketing automation solutions to the financial services industry.  Since 1999, SoftVu has been providing banks and mortgage lenders with the most advanced email marketing and lead nurturing tools available. SoftVu now offers a platform designed from the ground up for the Accounts Receivable Management Industry that delivers total compliance and personalized automation to increase collections and lower operational costs. SoftVu delivers the right message, on the right device, at the right time to optimize your collection contact strategy.

Contact:

Tom Goldman, COO

Email:        Tom.Goldman@SoftVu.com

Phone:       (877) 611-0104

Website:    www.SoftVu.com


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