IBS Closes 2004 on a High Note

New London, NH ? Intelligent Banking Solutions closed out 2004 by signing a total of 23 new clients for the year and pushing its national presence into 45 states and the District of Columbia. The privately held company also set a record for monthly sales in December for its suite of collections and recovery software for the financial industry.

?IBS started 2004 as we had the previous two years,? said Charlie Bowden, senior vice president of sales and marketing. ? We focused on targeted, theme-driven marketing to get a greater response and awareness from within our existing client base and from institutions within our primary market area.?

The company has used a variety of email and postcard campaigns to drive prospects to the company web site with a goal of getting them to sign up for Web-based product demos.

?It?s not a revolutionary strategy? Bowden said, ?but in our case it has proved to be an extremely effective method to reach prospects, generate interest and let the product feature and function be the focal point.? Since adopting the strategy three years as a cost reduction action, the company has added add more than 102 new clients, signed six new business partnerships and moved into seven additional states with new clients.

IBS president and co-founder Rob Daley said the 2004 totals reflect a trend of continued, sustainable growth that has helped fuel new strategies for partnerships and overall company health. ?We?ve raised the bar to a new level with the productivity results across the board,? Daley said, citing enhancements within the company?s support, implementation and development programs that have helped stimulate the sales engine and new interest from business partners in the financial arena.

Currently, IBS has more than 1,200 individually licensed users of its Collections Management System and Asset Recovery Manager at more than 270 institutions in 45 states and the District of Columbia.

IBS also continues rollout of its new CARM -Pro, and will formally release it within the next few weeks for general availability. CARM-Pro, built from scratch as a replacement for its older version, resides on a Microsoft SQL database engine and will be the company?s flagship product of the future.

About IBS
IBS is the premiere provider of debt management solutions to the financial industry. Introduced in 1989, IBS collections and asset recovery software is now in use at more than 270 banks and credit unions in 45 states and the District of Columbia. Privately held, IBS always has been and remains exclusively dedicated to enhancing and growing its software?s functionality for credit professionals at financial institutions. IBS prides itself in its people, from their innovative development teams to friendly and knowledgeable technical support and installation staff. Sales and marketing is complemented by a growing library of business partners: BISYS, Fiserv-Southern Region, Fiserv ITI Outsourcing, OSI, COCC, Westshore Data, Summit Information Systems, RDSI Banking Systems, PSC Info Group, IPSSendero, Goldleaf Technology, SmartStep Solutions, and Texas National Bank. For more information, please contact IBS at www.ibshome.com or sales@ibshome.com