Trade Groups Try to Dispel Cell Directory Rumor

Published on:
12 September 2006 at 10:18 a.m. ET

Written by: Unknown Author –

http://www.insidearm.com/news/00004356-trade-groups-try-to-dispel-cell-directory/

A chain e-mail making the rounds of the Internet prompted two industry associations to issue statements last week denying that a forthcoming wireless number directory would cause an explosion of telemarketing calls to cell phones.

The American Teleservices Association and Direct Marketing Association both slammed the e-mail for spreading an “urban myth” or legend. Probably as a result of the e-mail, consumers added about 1 million new numbers to the national no-call list in the last week of November and 2 million in the first week of December, up from an average of 200,000 weekly, the FTC said.

For this complete story, please visit Trade Groups Try to Dispel Cell Directory Rumor.

Trade Groups Try to Dispel Cell Directory Rumor

Unknown Author

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