Martina Navratilova is suing the sponsor of a credit card directly marketed to gays and lesbians, saying it uses her name and likeness after her request last month to stop.
Navratilova is seeking at least $75,000 in damages from Do Tell, Inc., which offers the Rainbow Card. The card helps fund the nonprofit Rainbow Coalition, which promotes the health and social well being of lesbian, gay, bisexual and transgender people.
Do Tell had used Navratilova to market the card since 1995 with the tennis star?s permission, said the suit, filed Monday. But in late 2004, Navratilova came at odds with the card?s marketing, which she called ?inappropriate and repugnant.?
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