SoundBite Gains Approval to Deliver Text Messaging On the Sprint Network

SoundBite Communications, Inc. (Nasdaq: SDBT), a leading provider of on-demand customer contact solutions, announced that it has received approval from Sprint (NYSE: S) to deliver Free-to-End-User (FTEU) text messages on the Nationwide Sprint Network. Organizations view FTEU text messaging as a service differentiator which allows them to deliver text messages without the recipient incurring any cost for the communication.

SoundBite is currently the only provider to implement FTEU text messaging on all four major wireless carrier networks, reaching 81 percent of U.S. wireless subscribers. As a result, organizations that utilize SoundBite's hosted, multi-channel communications platform are now able to deliver these messages to their customers using AT&T, Sprint, T-Mobile and Verizon Wireless networks.

"Organizations are adding text messaging as another delivery channel for important customer communications," said Alan Berrey, Vice President of Market Development, Text and Mobile Messaging for SoundBite. "Through our relationships with the four major wireless carriers, our clients can deliver text messages to their customers at no cost, resulting in higher adoption and response rates that achieve their business goals. Only SoundBite can offer organizations this feature as part of a robust, multi-channel communications strategy."

The rise in mobile phone usage and the dramatic increase in text messaging are transforming the way individuals communicate with one another. This creates a powerful opportunity for organizations to enhance their brand and build profitable, life-long relationships with their customers. Text messaging is a perfect augmentation to automated voice messaging campaigns, creating both a significant lift in call-backs and a dramatic increase in interactive responses to help organizations achieve their desired business goals.

SoundBite's text and automated voice messaging solutions support inbound, outbound and interactive customer communications. By leveraging SoundBite's fully-integrated, multi-channel communications strategy, organizations can quickly and effectively communicate with their customers across a variety of collections, customer care and marketing applications.

SoundBite Communications is a leading provider of automated customer contact solutions that are delivered through a Software as a Service (SaaS) model. Organizations rely on SoundBite's on-demand solution to initiate and manage customer contact campaigns across a variety of collections, customer care, and marketing processes. SoundBite helps organizations increase revenue, enhance customer service and retention, secure payments, and can also improve contact center efficiency by increasing agent productivity and enabling agentless interactions. The company's multi-tenant customer communications platform is used by organizations across a number of industries, including collection agencies, financial service providers, retailers, telecommunications providers, and utilities. SoundBite's clients use the service to place approximately one and a half billion calls annually. SoundBite is headquartered in Bedford, Mass.