Acxiom InsightCollect and SubscriberWise to Offer Solution for Cable Industry

Little Rock-based Acxiom® Corporation announced a partnership with SubscriberWise to offer cable operators a powerful risk management solution, leveraging Acxiom's InsightCollect(TM) product.

Acxiom InsightCollect will be integrated into SubscriberWise, a real-time account origination and risk mitigation tool for the cable industry. SubscriberWise offers cable companies a complete risk management program that is proven to reduce bad debt and equipment loss while improving profitability.

Acxiom's InsightCollect product will allow cable operators to harness Acxiom's unmatched data resources and analytic capabilities to improve "right party" contact rate and reduce wasted effort on debtors who are not locatable. Acxiom's technology will integrate with SubscriberWise's other offerings, including data from proprietary sources and advanced scoring and analytics.

"Partnering with SubscriberWise is a win-win for everyone - especially cable operators looking to better locate the right party for debt collection," said Ron Fournet, leader of Acxiom's Risk Mitigation Organization. "We'll combine Acxiom's quality data and excellent customer service with SubscriberWise's easy-to-use interface and intimate knowledge of the cable industry."