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	<title>insideARM &#187; Naveen Hariprasad</title>
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		<title>ARM Marketing Requires Content Strategy More Than Ever Thanks To Google Plus Your World</title>
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		<pubDate>Thu, 09 Feb 2012 16:53:40 +0000</pubDate>
		<dc:creator>Naveen Hariprasad</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[The Science of ARM Marketing]]></category>
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		<description><![CDATA[So, you want more sales leads. But how do you get started? We've put together this crash course in online marketing so you can get more leads and protect your company's good name.]]></description>
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		<title>Kaulkin Ginsberg Q4 2011 M&amp;A Report</title>
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		<pubDate>Wed, 18 Jan 2012 21:06:29 +0000</pubDate>
		<dc:creator>Naveen Hariprasad</dc:creator>
				<category><![CDATA[Free Reports about Debt Collection and ARM Best Practices]]></category>

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		<description><![CDATA[Looking back on 2011 and charting a course for Outsourced Business Services companies in 2012. The OBS M&#38;A Marketplace: a Roller Coaster Ride in 2011 Full year 2011 merger and acquisition activity kept pace with 2010 performance. 37 deals were completed in 2011 representing roughly $1.33 billion in total deal value, as compared to 38 [...]]]></description>
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		<title>A Beginner’s Guide to Data  Security &amp; Information  Security Compliance Audits</title>
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		<pubDate>Tue, 10 Jan 2012 15:43:04 +0000</pubDate>
		<dc:creator>Naveen Hariprasad</dc:creator>
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		<description><![CDATA[Register for the free webinar: IT Compliance &#38; Data Security Workshop for the ARM Industry Thursday, 2 February 2012, 2.00 p.m. – 3.15 p.m. A Beginner’s Guide to Data Security &#38; Information Security Compliance Audits Free downloadable report from Interactive Intelligence, Latitude Software, &#38; insideARM.com gets your team prepared for 2012 compliance challenges. Data Security [...]]]></description>
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		<title>The Science of ARM Marketing: Content</title>
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		<pubDate>Sat, 07 Jan 2012 13:45:49 +0000</pubDate>
		<dc:creator>Naveen Hariprasad</dc:creator>
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		<description><![CDATA[Why Content Is Critical To Your ARM Marketing Strategy Content Is King Marketing isn&#8217;t just a science, you know. It&#8217;s also a kingdom, ever expanding its reach through campaigns and battles with the competition. A kingdom is only as good as its leader. So who rules the roost when we’re talking about marketing strategy in [...]]]></description>
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		<title>Collection Agency Marketing: 5 Quick Fixes</title>
		<link>http://www.insidearm.com/kaulkin-media/collection-agency-marketing/</link>
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		<pubDate>Wed, 16 Nov 2011 19:06:13 +0000</pubDate>
		<dc:creator>Naveen Hariprasad</dc:creator>
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		<category><![CDATA[The Science of ARM Marketing]]></category>
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		<description><![CDATA[Take a look at five quick ways to boost a collection agency's marketing efforts by focusing on the online world.]]></description>
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		<title>The Science of ARM Marketing: SEO</title>
		<link>http://www.insidearm.com/kaulkin-media/the-science-of-arm-marketing-seo-2/</link>
		<comments>http://www.insidearm.com/kaulkin-media/the-science-of-arm-marketing-seo-2/#comments</comments>
		<pubDate>Thu, 10 Nov 2011 14:46:02 +0000</pubDate>
		<dc:creator>Naveen Hariprasad</dc:creator>
				<category><![CDATA[Free Reports about Debt Collection and ARM Best Practices]]></category>
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		<description><![CDATA[SEO is a big deal for ARM firms who want to get more leads and protect their brands. Confused about what exactly SEO is and how it works, as well as why you should even care about it? Download the first chapter of our textbook approach to The Science of ARM Marketing and get a fun, easy-to-follow walkthrough of a very complex challenge unique ARM firms face every day.]]></description>
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		<title>SEO In Action: Protecting Collection Agencies From Negative Search Results</title>
		<link>http://www.insidearm.com/kaulkin-media/seo-in-action-protecting-collection-agencies-from-negative-search-results/</link>
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		<pubDate>Mon, 07 Nov 2011 17:01:53 +0000</pubDate>
		<dc:creator>Naveen Hariprasad</dc:creator>
				<category><![CDATA[Debt Collection]]></category>
		<category><![CDATA[Featured Post]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[The Science of ARM Marketing]]></category>
		<category><![CDATA[marketing]]></category>
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		<description><![CDATA[Recently, a collection agency was faced with an interesting challenge. A pending court case against them was showing up in the Google search results for their company name. What could they do to decrease the exposure of that case?]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Use Google Chrome to Quickly Find ARM Content</title>
		<link>http://www.insidearm.com/kaulkin-media/use-google-chrome-to-quickly-find-arm-content/</link>
		<comments>http://www.insidearm.com/kaulkin-media/use-google-chrome-to-quickly-find-arm-content/#comments</comments>
		<pubDate>Fri, 14 Oct 2011 16:05:11 +0000</pubDate>
		<dc:creator>Naveen Hariprasad</dc:creator>
				<category><![CDATA[Debt Collection News]]></category>
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		<category><![CDATA[The Science of ARM Marketing]]></category>
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		<description><![CDATA[Google Chrome is the fastest-growing Internet browser by usage. And it has a few special features that will help you find information quicker than you ever thought possible.]]></description>
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		<title>ARM Marketing Checklist</title>
		<link>http://www.insidearm.com/kaulkin-media/arm-marketing-checklist/</link>
		<comments>http://www.insidearm.com/kaulkin-media/arm-marketing-checklist/#comments</comments>
		<pubDate>Fri, 09 Sep 2011 15:57:58 +0000</pubDate>
		<dc:creator>Naveen Hariprasad</dc:creator>
				<category><![CDATA[Accounts Receivable Management]]></category>
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		<description><![CDATA[Websites. Email templates. Social media. The new business environment demands a lot from marketing and sales, especially in the ARM industry. Here's a handy checklist of what should be on your radar for a modern marketing campaign.]]></description>
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		<title>3 Ways ARM Firms Can Use Social Media to Boost Sales</title>
		<link>http://www.insidearm.com/kaulkin-media/3-ways-arm-firms-can-use-social-media-to-boost-sales/</link>
		<comments>http://www.insidearm.com/kaulkin-media/3-ways-arm-firms-can-use-social-media-to-boost-sales/#comments</comments>
		<pubDate>Thu, 01 Sep 2011 15:54:05 +0000</pubDate>
		<dc:creator>Naveen Hariprasad</dc:creator>
				<category><![CDATA[Accounts Receivable Management]]></category>
		<category><![CDATA[Debt Collection]]></category>
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		<description><![CDATA[Why are ARM firms so reluctant to embrace social media as a business tool? If you know what you're doing, it can actually help to increase sales.]]></description>
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