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Naveen Hariprasad


Naveen is the senior marketing manager for insideARM and Kaulkin Media. He occasionally writes for insideARM about the marketing challenges that ARM companies face in an rapidly evolving online environment and also contributes digital illustrations to various articles.

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Recent Posts


Kaulkin Ginsberg Q4 2011 M&A Report

Looking back on 2011 and charting a course for Outsourced Business Services companies in 2012. The OBS M&A Marketplace: a Roller Coaster Ride in 2011 Full year 2011 merger and acquisition activity kept pace with 2010 performance. 37 deals were completed in 2011 representing roughly $1.33 billion in total deal value, as compared to 38 […]


A Beginner’s Guide to Data Security & Information Security Compliance Audits

Register for the free webinar: IT Compliance & Data Security Workshop for the ARM Industry Thursday, 2 February 2012, 2.00 p.m. – 3.15 p.m. A Beginner’s Guide to Data Security & Information Security Compliance Audits Free downloadable report from Interactive Intelligence, Latitude Software, & gets your team prepared for 2012 compliance challenges. Data Security […]

The Science of ARM Marketing: SEO

The Science of ARM Marketing: SEO

SEO is a big deal for ARM firms who want to get more leads and protect their brands. Confused about what exactly SEO is and how it works, as well as why you should even care about it? Download the first chapter of our textbook approach to The Science of ARM Marketing and get a fun, easy-to-follow walkthrough of a very complex challenge unique ARM firms face every day.