Lindsey Walters is the Client Marketing Associate at insideARM.com. Lindsey conceptualizes and formulates marketing campaigns for clients in the ARM industry and also works internally on marketing initiatives. She graduated from the University of Oklahoma with a Bachelor’s degree in Business Marketing. Originally from Dallas, Texas, she hates snow and the Washington Redskins.
Marketing in the ARM Industry, no doubt, has its many differences from a national campaign, but we can still learn from larger campaigns and commercials.
From a marketing standpoint, the Super Bowl is actually something us marketers can learn from. This year while you prepare to watch the big game, pay attention to these three takeaways.
Marketing can be pretty complex, and can mean different things to different people and companies. No matter what you want to improve, here are some resolutions for you to get the ball rolling on a better New Year.
Before you get caught up with the holidays, be sure to remember those who you work with and who you work for — your clients.
Marketing your brand can be just like trick or treating, except instead of looking for candy, you are looking to grow your business.
Do you ever use or hear a word so much, that you actually forget what it means? I don’t mean the spelling (don’t even get me started on spelling), but what the actual definition of the word is. For me that word is “brand.”
Content marketing is exactly what it sounds like: the marketing of valuable content to your target audience. What is so great about content marketing?
With half of the year already gone and the official start of Q3, now is a great time to review your marketing goals for the year. What did you want to accomplish? Have you started yet?
If you find yourself reaching out to prospects, leads, or clients in order to market your company, you might want to rethink your standard emails that return no response. Here are a few quick tips to help draft the perfect marketing email.
If you are thinking about exploring an online advertising campaign through a reputable news outlet (like insideARM!), here are six ways to ensure a positive response.